QR Codes – Big is Beautiful

Posted: 28/01/2011 in Designer Codes, QR Codes
Tags: ,

A quick, random post to highlight some of the QRazy ways in which QR Codes have been used over recent years, but this time on a large scale…

Our first one  just had to come from Japan, the home of the QR Code..  This video shows how Audi Japan pulled together a massive QR Code to help celebrate 100 years of manufacturing in Germany.

Something a little closer to home – those QRazy guys from Digital Scarborough took on the mammoth task of creating the world’s largest beach QR Code in 2010 – note the T-Shirts kindly sponsored by QRazystuff.com

Many of you will have heard of Crazy Paving, well here you go, the beginnings of a real life QRazy Paving project courtesy of Eric Rice!

Eric’s goal was to get his driveway recognised by Google Earth and eventually it did!

And finally, this one has been doing the circuit for a while now, but is still a stunning piece of agricultural art.  German farmers must have some time on their hands, or just wanted to show the Crop Circle crew how it should be done!

Post Update:  Thanks to Steffen Schilke, from Germany for the update about another BIG QR Code display. The Explora Science Center in Frankfurt ran a QR promotion driving traffic to the museum using a 4 week long QR Code scavenger hunt. The final destination for the scavenger hunt brought the visitor to this massive QR Code at the museum itself.

This one is hot off the press (thanks to Roger Smolski from 2d Code.co.uk) and really shows the power of QR Codes in BIG advertising campaigns.

Dutch property developer Bohemen BV has produced a massive QR Code billboard visible from the A4 motorway, Leiderdorp.  However, it’s not been to everyones liking.  Apparently, the Dutch Socialist Party believes that the board is distracting motorists and has asked that it is removed! If nothing else, it’s certainly caught the attention of the media.  QR Codes are without doubt, eye catching and if you make them big enough they are guaranteed to create some cool publicity.

This video is in Dutch, but you’ll get the gist of what’s being said – check it out..

Post Update [22/7/2011]  

We’ve just been sent information about this hilariously brilliant entry in the Vodafone Comedy Festival.  It is a 6 feet tall QR Code made of hedging!

To give it it’s proper name. Ligustrum QRecurve (the common QR code enabled hedge) is a fast growing, dense, upright evergreen code. It buds into a fragrant app during the month of July, which is enjoyed by many in the horticultural comedy scene.

Thanks go to Ronald Douglas from Return2Sender for this entry – the office loved it!

Post Update (06/11/11)

Our friends at Skanz always want to add a bit of Wow to their marketing and certainly didn’t fail with this claim for the World’s Largest QR Code ever…  10,000 sq ft in all – that’s massive!

 

If you’ve got any BIG ideas for QRazy Codes in the wild or have pics of others, drop us a line via Twitter or Facebook and we’ll happily update this post.  For QR Code to become mainstream, we’ve all got to think ‘BIG’…

[tweetmeme source= “QRazystuff” only_single=false]

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Comments
  1. […] This post was mentioned on Twitter by Michael Hill, QRipple, southwest printers, QRazyClub, QRazyClub and others. QRazyClub said: #QR Codes – Big is Beautiful: http://wp.me/pNBTX-95 […]

  2. BrothaTech says:

    I like the QR driveway joint!

  3. Patrick says:

    Hmmm.. A new challenge

    -pd

  4. Beermatman says:

    Amazing stuff; I could do with some of these out of the box promotional ideas. I do my best but I’m really too old now I think!
    Great work and ideas I like it a lot.
    Beermatman
    P.S. If you can think of some ideas for our Beermats I’d really like to hear them. Our other websites at http://www.beermatadvertising.com

  5. […] that, QR codes can be useful. They can help make connections, artistic involvement, and open up other ways of spreading connections (especially social action). For example, Students could make QR t-shirts about their library blog […]

  6. Thomas says:

    Thank you for having contributed with this great article :). Showing how big QR codes can be done. I have referred you in the following post:
    http://qer.dk/qr-koder-ikke-bar-sort/
    I hope its okay?
    Best Regards Thomas

  7. Thomas says:

    Thank you for having contributed with this great article :). Showing how big QR codes can be done. I have referred you in the following post, on a blog where i write simular posts about QR codes (About its creativity and how to use it in advertisement):
    http://qer.dk/qr-koder-ikke-bar-sort/
    I hope its okay?

    Best regards Thomas

  8. […] A driveway turned QR code as viewed from space. Using a screen, this house could become a satellite communications node. Image Courtesy: Google Earth. Retrieved from https://qrazystuff.wordpress.com/2011/01/28/qr-codes-big-is-beautiful/ […]

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